The Difference Between Glossy, Satin, and Matte Labels

“Now, which finish should I use? Glossy, matte, or satin?”

This is a crucial factor to consider while creating your own labels and selecting the right label printing in San Antonio, Texas, or wherever your business location is. 

You might not even oversee this procedure, but as the company owner in charge of making the label purchases, you will be the one who has to decide what those labels will look like and how the design should impact your customers.

It's important to choose which option is best for the look and feel of your labels because these three big options - glossy, matte, and satin finishes - can all look wonderful in different settings. 

But before you go for “what your gut says”, we will help you differentiate matte, satin, and glossy finishes. As label printing experts, we always encounter clients who had a hard time deciding on this matter. But of course, we’re always happy to help!  

In this article, we will examine the variations among glossy, satin, and matte label finishes so you can find out which would be the best option for your products.

Glossy Label Finish

Gloss is clear, just like matte but shinier. It is completely transparent when used as a label. Gloss can be applied to almost any surface and blend in. They are well-liked by labeling professionals due to their refined and competent appearance. 

Choose gloss labels if you want: 

✔️ Sophistication

Clear gloss labels seem to blend in on jars and bottles that have a similar finish. If you want to give the impression that you printed directly onto a glass, plastic, or metal surface without paying an additional fee, choose glass labels. When gloss labels are combined with other glossy and reflecting surfaces, they can quickly give off the "no label look."

✔️ Visual effect

Gloss labels' added shine reflects light. This does more than merely highlight a product. It also easily draws consumer attention. All you need to do is come up with eye-catching label designs. Gloss will boost the contrast of your image and make colors more vibrant.

✔️ Color Depth

Clear gloss labels will make the colors and patterns stand out. Your labels will look very colorful, crisp, and vibrant.

Just be careful to take into mind what your product's container or packaging looks like. Gloss labels will undermine a matt container's matte finish rather than enhance it. You want them to match because glossy labels look their best on shiny, reflecting bottles and jars.

Simply put, glossy label finishes are designed to shine and produce a "wow" effect that will grab your customers' attention right away. This is typically done for marketing purposes and to draw attention to the pictures and text on your labels to persuade potential customers to buy your products.

To check out some of the glossy finish labels we’ve made for our clients, please see this link.

Matte and Satin Label Finish

Labeling experts use the term matte to describe a non-shiny yet attractive texture. It is made of frosted, translucent material. Versatility makes matte labels extremely popular amongst marketers. Depending on things like placement, use, and design, they might look luxurious or natural. 

Go for matte labels if you’re looking for:

✔️ Elegance

Using matte labels makes it simple and nearly effortless to give a product a posh feel. This frequently occurs with pricey goods, home accents, tableware, and invitation cards. Simply put, matte lends sophistication and a hint of quality to a product.

✔️ “Barely there look”

Clear matte labels are frequently used with containers that already feature a matte finish. They complement each other and create a similar "barely there look" as their clear gloss equivalents do for glossy containers. The matte texture can also help disguise bubbles that the clear gloss amplifies.

✔️ Subtlety

Matte labels have attractive sheens that are perfect for displaying company or product information. The face sheet is also soft and smooth, and unlike the glossy alternative, it does not glare. This makes it hard for the label to detract from the box or product.

Unlike a gloss, a matte finish is an effect that generates a muted and non-reflective surface. Similar to their glossy counterparts, matte laminates are put to the top of your label material, but they have the opposite effect of shine. 

The same thing that matte laminate does, a satin finish also does. The main distinction is that laminates are referred to as matte while UV varnishes are described as satin.

Consumers are drawn to glossy surfaces because they shine, but matte and satin finishes draw attention for other reasons. The dulled effect is by no means boring – in fact, the subtle, muted look imparts a sophistication that creates a more mature, natural feel for your products.

Accu-Labels can provide your business with matte and satin finish labels that will give a unique feel to your products. Let us help you!

So, which should you choose?

Understanding your goods and your target market is essential when choosing a label finish. 

For example, you could want a gloss label with vibrant colors and a shiny finish if you're trying to market stickers for fingernails. However, you can lean toward a more elegant matte finish if you're marketing an all-natural conditioner with a higher price tag. 

But in the end, it's your decision! Whatever label you decide on, an excellent label printing service can accommodate you and your specific requirements.

Luckily, you can easily find digital printing services with outstanding label machines in San Antonio, Texas. One of them is Accu-Labels, trusted by businesses and companies in Houston, Dallas, and Austin. 

For your specific labeling requirements, we will work with you to identify the ideal combination of material, adhesive, and finish. 

Whether you require custom matte labels, high gloss labels, or other types of solutions, we are able to provide the best option for your specific needs.

Try us, our expert printing service, if you need labels or are ready to upgrade to custom-printed labels for your company. We print floor decals for social distancing, custom woven labels, food labels, and any other kinds/types of labels to choose from. 

We offer quick turnaround, no setup costs, and no extra cost for custom shapes and sizes.

Whatever choice you pick, all Accu-Labels products come with a 100% satisfaction guarantee. Reach out today or visit our site to learn more about our services. 

Let’s work together!